Rereading star strategies in advertisements from Marshall Mcluhan’s perspective

Tarih

2018

Yazar

Aydın Aslaner, Duygu

Üst veri

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Künye

D. Aslaner, A.G. (2018). “Rereading Star Strategies in Advertisements From Marshall Mcluhan’s Perspective”(pp.233-260) In O. Aydın, E. Şahin and Ö. Duğan (eds.), Public Relations and Advertising Theories: Concepts and Practices. Berlin: Peter Lang. DOI: https://doi.org/10.3726/b14625

Özet

...

Kaynak

Public Relations and Advertising Theories: Concepts and Practices

Bağlantı

https://doi.org/10.3726/b14625
https://hdl.handle.net/20.500.12780/259

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